Change and Transformation

Change and transformation are two terms that are often used in connection with organisational change, but have different meanings. Change refers to the adaptation of strategies, structures and processes to changed framework conditions, which improves the existing business model but does not fundamentally call it into question. Transformation refers to a radical and existential change that is based on a new vision for the future and reinvents the organisation’s business model, culture and working methods. The reasons for transformation can be manifold, such as a crisis, a disruptive innovation, a social change or a strategic decision. Transformation requires a fundamentally different approach to change and requires significantly more experimentation, willingness to take risks, ability to learn and self-reflection on the part of those involved. Transformation can take place both within an organisation and at system level, when several stakeholders from different areas work together to solve a common challenge. The success of a transformation depends on various factors. These include the commitment of the management level, transparent communication and argumentation, appropriate involvement of those affected as well as the anchoring of the results and the adaptation of those involved to the dynamics of change.